A run-down of the Kim K news, why, and what this means for marketers.
Social media monitoring can create opportunities that no amount of budget can match
Poor market conditions force marketers to drive value through brand
Incentives are a great way to acquire new customers at scale without having to overspend on advertising.
Endearing your brand to your audience will pay dividends over time.
Meat Sweats, Ranch Crocs, cool shirts inside, and earned media strategies inside.
We work in a reality where community is the most powerful marketing tool a brand can have. And the more brands elevate the presence of their users, the more opportunity it has to come off as authentic
The potential of blockchain gaming, or even single-ecosystem currency gaming, as a massive opportunity for developers and marketers alike.
A winning brand is someone you want to get stuck in an elevator with. The personality is key.
Institutions were a primary driver in the current crypto market run. Marketing for them is core to the industry’s success.
Making smart crypto investing products is a challenge. But offering consumers the ability to invest in crypto on auto-pilot might change everything.
Sometimes the trick to coming up with a great brand campaign is taking the best practices from another industry and applying them to your product.
